The Campbell County Chamber of Commerce is one of 84 organizations to receive a Tennessee Department of Tourist Development grant. The Campbell County Chamber of Commerce was awarded $9,000 for advertising for the Norris Lake and Cumberland Mountain region.
The marketing award is a 50-percent reimbursable match grant which provides tourism organizations such as CVBs, chambers of commerce or regional tourism organizations a way to expand their marketing message. The partnership is designed to increase visitation to a community and increase travel-generated revenue, while leveraging TDTD’s brand “The Soundtrack of America. Made in Tennessee.” through marketing initiatives. Partnerships awarded were competitive in nature and limited to available funds, as well as the number of requests received.
“These marketing grants create an opportunity for our partners across the state, especially in rural areas to double their resources for a project to promote their area,” said Tourism Commissioner Kevin Triplett. “We are glad we can make this program available.”
“The chamber will be using the grant to create visitor’s guide along with several other marketing projects for the area,” said Campbell County Director of Tourism and Retirement Cindi Reynolds.
In 2017, the Tourism Marketing Grant budget increased from $855,000 to $1 million in funds. The grant has allowed tourism organizations across Tennessee to expand marketing efforts thus expanding exposure for the entire state.
For more information on the Tourism Marketing Grant, visit industry.tnvacation.com. (WLAF NEWS PUBLISHED – 09/27/2018-6AM)